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Boss Hatch - Entrepreneurs in the Making

Attention Young Entrepreneurs: Your Holiday Mission

by Jim Gordon on November 27th, 2007

Mission Critique

I have a mission for you aspiring entrepreneurs. This mission is critical and I want everyone to participate.

You are all going to be shopping this holiday season - don’t lie. While you are out, find one item in each store you visit and critique its design. Come up with a better way of accomplishing its task. Difficult? Yes. Mind-bending? Yes. Insane? Maybe. It could even be an item on a website. I don’t care - as long as you come up with an improvement. I guess I’ll go first.

My product critique is the Ninja Remote. I purchased this remote a few days ago and have had some fun with it - however, it isn’t up to my ridiculously high standards.

Ninja Remote

 

Alright, here’s how it works. You hold down the mute button on the remote and it changes frequencies until it matches the correct frequency on the target television. When you see the TV mute, you know you have the correct frequency. How can it be improved? Well, here’s what I think can be done:

  • Add a small LED light to indicate when the remote is changing frequencies

A light would be the best addition to this remote because you would know when the remote runs out of batteries and when it is changing to a different frequency!

Now it’s your turn to pick out an item from a website or store to critique and improve!

Things to consider:

  • Safety
  • Ease of use
  • Cost of production
  • Efficiency
  • Aesthetic

Have fun with it!

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POSTED IN: Food for Thought, Ideas for businesses

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