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Boss Hatch - Entrepreneurs in the Making

Archive for the ‘Surveying’ Category

February 27th, 2008

Writing Effective Surveys - Open-Ended Questions

Ugh - I have to peel my face off my desk to write this entry - I’ve had a sore throat for the past 3 or 4 days.  It’s pretty miserable… (as I spray 5 more shots of a numbing agent into my throat) - bah!  It does nothing!

When writing surveys, confusing people is usually […]

By Jim Gordon -- 0 comments

January 25th, 2008

Writing Effective Surveys - Multiple Choice

If you’re new here, you probably missed my original post on scaling surveys.  If you have any interest in surveying people, read this.
So we have the basics down - now what is multiple choice?  Assuming you spent a day in grade school, you should know what multiple choice is… a question with several options as […]

By Jim Gordon -- 0 comments

January 7th, 2008

Writing Effective Surveys - Scaling

Part of gathering useful statistics is making effective surveys.  Many of your surveys will include questions that ask the user to scale something from 1-5.
The first mistake people will make is assuming the user thinks 1 is the worst and 5 is the best.  If you don’t say “Scale these from 1 to 5 in […]

By Jim Gordon -- 0 comments

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