Part of gathering useful statistics is making effective surveys. Many of your surveys will include questions that ask the user to scale something from 1-5.
The first mistake people will make is assuming the user thinks 1 is the worst and 5 is the best. If you don’t say “Scale these from 1 to 5 in […]
Have you ever asked a group of friends and family if they liked one of your ideas? Have you ever personally given them one of your products and asked “Hey, this is good, right?” How many of them said “no”? According to this article on CNN (taken from Fortune), a venture capitalist […]
Written by Jim Gordon [email], and Alejandro Reyes for b5media.
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